Fixing a Broken System: What ITAN Means for the Future of Publishing in Africa

• ITAN solves major problems African authors face with fair access, better royalties, and improved visibility.
• It offers an all-in-one platform for publishing, marketing, and global book sales with transparent, author-friendly terms.
• More than a tool, ITAN is a movement to empower African writers and grow a thriving, local-first publishing ecosystem.

For decades, African writers have struggled to break through the limitations of traditional publishing houses and foreign self-publishing platforms. While talent abounds across the continent, the systems built to support creative expression have often failed the very people they were meant to serve.

Here’s what that broken system looks like:

High Barriers to Entry

Most traditional publishing houses in Africa are underfunded and few in number. Getting accepted requires personal connections, a stroke of luck, or conforming to commercial molds that often don’t fit the authentic African voice.

Unfair Royalty Structures

Foreign platforms like Amazon or IngramSpark might offer self-publishing access, but they take a large chunk of royalties. In some cases, African authors are left with less than 25% of their earnings after taxes, commissions, and hidden costs.

Lack of Discoverability for African Books

Books by African writers are frequently buried under global algorithms that do not prioritize local content. As a result, readers can’t find African books, and African authors lose both visibility and opportunity.

One Book. Multiple Formats. Endless Readers

So, what is ITAN — and how is it changing the game?

ITAN Global Publishing is a tech-enabled publishing marketplace built for African writers, by Africans. It is designed to dismantle the outdated systems and replace them with a scalable, fair, and author-first model.

Here’s how ITAN is rewriting the rules:

1. All-in-One Publishing Platform

ITAN streamlines the entire publishing journey. From manuscript publishing to marketing and global distribution, authors manage it all through one easy-to-use platform. No middlemen. No confusion.

2. Transparent and Fair Royalties

ITAN offers competitive royalty rates where authors earn more — no hidden cuts, no foreign tax traps. Writers keep ownership and control of their work while receiving real-time insight into their sales and earnings.

3. Built for African Visibility

ITAN’s platform uses AI-powered discovery tools and region-focused algorithms to help African readers discover African books first. Whether your audience is in Lagos, Nairobi, Accra, or the diaspora, your book gets seen.

4. Culturally Relevant Publishing

African stories deserve cultural context. ITAN supports multiple African languages, local dialects, and region-specific publishing needs — empowering authors to share stories in their authentic voice without compromise.

5. Scalable Infrastructure for Growth

From self-publishing your first book to running a multi-title author brand, ITAN is built to scale with you. As your audience grows, so does the platform’s ability to serve and support you.

Empowering Authors, Reaching New Audiences, Transforming Stories

Why this matters: A new future for African publishing

By fixing what's broken in the traditional and foreign-dominated models, ITAN isn’t just launching a platform — it’s igniting a movement. A movement to reclaim ownership, amplify African voices, and create an ecosystem where writers, publishers, and readers thrive together.

Frequently Asked Questions (FAQs)

• How do I publish a book in Africa?

You can publish a book in Africa through ITAN Global Publishing by uploading your manuscript, choosing your publishing package, and launching your book digitally or in print — all in one place.

• Can I sell my book globally with ITAN?

Yes. ITAN offers global eBook distribution and will soon launch audiobook and print-on-demand services, ensuring your book reaches readers in Africa and beyond.

• How much can I earn publishing through ITAN?

Authors earn 70% of net book sales — that is, after download fees and cross-border transaction costs are deducted at the source by the financial services provider. ITAN offers a transparent royalty structure, empowering you to earn significantly more than on traditional or foreign platforms. You also get full visibility into your earnings, with no hidden deductions.

• Is ITAN better than Amazon KDP for African authors?

ITAN is designed specifically for African authors, offering culturally relevant support, local visibility, and fairer royalty terms, making it a better alternative for many writers on the continent.

Final Word

ITAN is not just fixing publishing — it’s reimagining it for Africa.

If you’re an African writer looking to share your story with the world without losing your voice, your royalties, or your control, ITAN Global Publishing is your platform.

Get started with ITAN today — and be part of the future of African literature.